Counsel by Aurora
What can you safely pay yourself this month?
Counsel answers from your own sales and bills, checks the answer against 13 weeks of cash, and shows the math behind every number. Made for owners without a finance department: food trucks, salons, shops and small firms.
Free tier. Pro is $14.99 a month. iPhone and web.

Even the low estimate clears the bills.
- Next 30 days, low band
- $112,437
- High band
- $127,286
- Margin
- 34%
- Low end yields
- $38,229
- Outgoings
- −$6,900
- Cushion, cautious case
- $31,329
Computed on the device in 13.2 ms. Sample data from Kiln & Co., a demo business in the app.
The average says $3,250. The slow months disagree.
Say your last six months of profit were $2,000, $2,200, $1,900, $2,100, $9,000 and $2,300. One great month drags the average up. Pay yourself off it and five months out of six you're draining cash.
- Use the median as the ceiling. The middle month ignores the outliers both ways. Here it's $2,150.
- Know the worst honest month. $1,900, no excuses attached. Plan how it gets covered before it happens.
- Then test it against the bills. Counsel runs the draw through 13 weeks of simulated cash, with bills, variable spend and the tax set-aside in it. If a salary doesn't fit yet, it says "not yet" and names the lever that would change that.
- Average month
- $3,250
- Median month
- $2,150
- Worst honest month
- $1,900
- Draw ceiling
- $2,150
Method: median of six months of profit, checked against the worst honest month. The example is the one in the guide How much should you pay yourself?
A week with Counsel.
The app's own screens, running on a sample business. Every number on them opens to its receipt.
-
Monday, coffee
Read the brief.
Plain words first: what's happening, in sentences. Pills say how sure it is, and "not ready to call" is one of the answers.

-
Midweek
Do the three moves.
This week's moves, ranked by dollars at stake. Each one carries the engine that proposed it and its receipt.

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Friday, before payroll
Check the cash ahead.
Profitable on paper can still be tight on Friday. Thirteen weeks of money in against your bills, tight weeks flagged early.

Pay yourself
A safe owner draw: the largest monthly pay the cautious 13-week cash path can carry. Part of Pro.
Who owes you
Money-owed aging, so you know which invoice to chase first.
A banker's packet
The same numbers, put together so you can hand them to a lender.
Receipts, not narratives.
Tap any number to see the method, the sample size and how sure it is. If there isn't enough data yet, the card says "not enough data yet" instead of guessing.
| What you usually get | What Counsel shows |
|---|---|
| "Revenue looks a bit soft this month." | Structural break Mar 6, −28%, p < 0.001. Welch test, on your ledger. |
| One forecast number. | A range with a confidence band, because a single number claims more than the data knows. |
| "Consider reviewing your pricing." | Elasticity measured from your own price change, with what +5% projects. Graded in 30 days. |
It reads the books you already keep.
- Stripe
- Square
- Shopify
- Etsy
- QuickBooks
- bank feeds
- a CSV
The math runs in your hand, not on someone else's server.
- It never moves money. Counsel can change prices and send messages, and that's the limit.
- You decide. It shows the math. It isn't financial, tax or legal advice, and it isn't a bookkeeping service.
- iPhone and web today. Android is still in closed testing.
- Some things say "soon". Counsel Watch and the accountant handoff are marked that way in the app.
- Demo numbers are demo numbers. The screens on this page run on sample businesses, not a customer's books.
Start free. Every receipt is in the free tier.
Free
$0Every receipt, every method, and every "not enough data yet."
Counsel Pro
$14.99a monthOr $119.99 a year. Adds the acting features, Pay Yourself among them.
The money questions, with the math shown.
Every guide names its method and works an example. Three run as calculators in your browser. All 17 guides
- How much should you pay yourself?
The median month, the worst honest month, and a draw that survives February. Calculator
- How many months of cash do you have?
Cash over your heaviest burn month, and why four months is the line. Calculator
- Can you afford that hire?
The average month always says yes. Run the slow-month test too. Calculator
- Revenue dipped. Real, or a slow week?
Compare like with like, then test whether the change beats your normal swing.
Know the number before you take it.
Counsel is made by FantasyLab. There's a free tier, and Pro is $14.99 a month. Questions: contact@fantasylab.tech